Consultant: Millions less car sales due to the chip crisis

Released on 01.10. 2021

  • Because of the lack of chips, significantly fewer cars are sold. Photo: Sebastian Gollnow

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A quick end to the shortage of microchips in the auto industry is not in sight, given the ongoing problems in global supply chains. Management consultants adjust their forecasts.

Berlin / Detroit (dpa) – The loss of production in the global automotive industry due to the acute shortage of microchips and other electronic components is increasing according to estimates by management consultants.

) “We assume that ten to eleven million vehicles cannot be built this year,” said Albert Waas, partner at the management consultancy Boston Consulting, of “Welt am Sonntag”.

According to a report by “Spiegel”, the consulting firm PwC comes to a similarly high slump in car sales. She has calculated that up to eleven million fewer cars will be produced and sold worldwide by the end of the year than in the previous year. “The problems worsened in the third quarter and will last well into next year,” said Felix Kuhnert, head of the automotive division at PwC, the magazine.

Just recently the consulting firm Alix Partners estimated that due to a lack of semiconductors in the auto industry this year total revenue of well 199 billion US Dollars (110 billion euros). In May it had assumed global losses of 10 billion dollars. According to Alix, the loss of production in the entire industry is likely to be almost twice as large as previously assumed, at 7.7 million vehicles. In May, a failure of 3.9 million cars was still forecast.

The largest US automaker General Motors was hit particularly hard by the chip supply bottlenecks in the past quarter. GM sales in the home market fell by almost a third year-on-year to just under 447. 000 vehicles, as the group announced on Friday. Toyota, on the other hand, was even able to grow slightly and is well ahead of long-term market leader GM after the first nine months of the year. At the Japanese industry giant, US sales rose 1.4 percent in the third quarter to good 566. 000 vehicles too. After three quarters, Toyota now has just under 1, 777 million cars – and GM is at 1, 777 Millions.

It is the current shortage of chips that is particularly troubling to automakers around the world. As a result, various manufacturers had to suspend production in the past few months or were unable to complete vehicles. GM specifically pointed to shortages in semiconductor production in Malaysia, but the situation is getting better.

Other Japanese manufacturers are not doing as well in the US market as Toyota. At Honda, sales fell by around eleven percent to just under 346. vehicles, at Nissan by ten percent to around 199. 000 .

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